Marketing & Content Manager

The role will be responsible for proactive, innovative idea generation that will deepen connections with existing audiences and grow and reach new audiences. They will have a broad understanding of marketing techniques and understand how to develop a balanced marketing mix which address the businesses KPIs. They will lead on developing and bringing our digital, social and content strategy to life, ensuring everything we do is cohesive, engaging and reflects our brand.

They will be well-informed of current trends and advances within arts and culture marketing and digital marketing practice. Data and evaluation will inform their planning processes and they will have a strong understanding of audience insight and its relationship to campaign planning. Working closely with the Head of Marketing, they will lead the team on campaign planning and delivery, manage budgets and develop exciting and inventive marketing campaigns and digital storytelling for the Company as a whole. They will work alongside our Marketing Officer and Content Producer to plan and manage content for social media, newsletters and our website, creating and scheduling compelling content that reflects our values and the quality of our work on and off the stage. They will manage both Marketing Officer and Content Producer.